ZOW – a successful Concept

ZOW, developed by the industry for the industry – this is part and parcel of the outstanding concept, which has been a worldwide success and has put this specialist trade fair in a league of its own above other international trade fairs.

• A specialist trade fair for suppliers in the furniture and interiors industry, trade fair construction and retail design, manual trades and architecture and design with a regional focus.
• A highly specialised B2B event – it is mainly corporate decision-makers who are invited to attend – which allows for efficient business to be conducted on the spot.
• It’s THE most important meeting place and marketplace in the sector for new design and product ideas, effective business contacts and good business transactions.
• The exhibition takes place in a workshop atmosphere in a transparent environment with open stands of defined sizes and forum areas available to anyone who wants to use them.
• ZOW gets straight down to the essentials: the products – elaborate representation and decoration have no place here.
• All-inclusive packages at fixed prices for exhibitors: comprising stand modules, grid ceiling, lighting, electricity, carpeting, security, business centre, cloakroom service, advertising + PR.
• Free admission, parking and catering for ZOW exhibitors and visitors.
• Worldwide ZOW network with venues in Germany, Italy, Spain, Turkey, Russia and China – timed perfectly to run just before the important furniture exhibitions in these countries.
• Famous for its continual growth worldwide – international management by SURVEY Marketing + Consulting.