Welcome to ZOW in Istanbul!
ZOW – this is the abbreviation for an International Exhibition of Components and Accessories for the Furniture Industry. From its outset in 1995 in Bad Salzuflen (Germany), the exhibition for suppliers to the furniture industry has become the leading event of this industry sector in Germany, Italy, Spain, Russia and China.
In 2008 ZOW-founder SURVEY Marketing + Consulting from Bielefeld (Germany) presented the first ZOW in Istanbul from January 31 to February 3. With 180 exhibitors and 14.000 trade visitors from Turkey, Europe and the Middle East the premiere was a big success.
As ZOW in Istanbul is planned as an annual event the aim is to foster and accelerate the communications between the key people and decision makers of the sector about innovations and trends. As exhibitor, visitor or representative from the press you will find all information on ZOW in Istanbul on these pages.
News
Outstanding start for the ZOW in Istanbul - 14,000 trade visitors attend the premiere
The ZOW in Istanbul, the suppliers’ show for the furniture and interior design industries (31 January - 3 February 2008) kicked of with a fantastic start. 180 exhibitors from Turkey, Germany, Italy and quite a number of other countries attracted over 14,000 trade visitors to the city on the Bosphorous. Most of the visitors, 75% in fact, came from Turkey, but numerous other visitors from Europe and the Middle East – especially Syria and Iran and – also made the most of the opportunity to find out about the latest supplier innovations, together accounting for 25%.